Social Success for the CMO: Four Signs You're Doing It Right

Modern CMOs know that to be successful they must integrate multiple data streams to glean valuable, actionable information for Marketing, Sales, and the wider business. Here's how to tell whether social efforts are having an impact on your company. Read the full article at MarketingProfs

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http://www.marketingprofs.com/articles/2016/30702/social-success-for-the-cmo-four-signs-youre-doing-it-right