This week: why you might consider Facebook Lite; why Snapchat's fastest-growing demographic will surprise you; how the Super Bowl played out on social (and brands and networks that won); how B2Bs tap into social; what search play Pinterest is making; more... Read the full article at MarketingProfs
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https://www.marketingprofs.com/chirp/2017/31566/socialskim-facebook-lite-pinterest-search-ads-rethinking-snapchat-11-stories-this-week
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