Even the greatest content needs an early boost to gain traction in social media. Paid promotion and influencer marketing can help, but they can be costly. Fortunately, virtually every organization has a captive audience that's willing--even happy--to share content with their networks for free. Read the full article at MarketingProfs
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https://www.marketingprofs.com/articles/2017/32782/five-ways-your-own-employees-can-boost-your-marketing-content
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