Influencer Partnerships: How to Navigate Influencer Usage Rights and Repurpose Content

Brands that understand the value of partnerships with influencers are prioritizing the repurposing of influencer-created content. But extending the life of that content comes at a price, which is something marketers should be mindful of when beginning a partnership. Here are the important things you need to know. Read the full article at MarketingProfs

from
https://www.marketingprofs.com/articles/2019/41510/influencer-partnerships-how-to-navigate-influencer-usage-rights-and-repurpose-content